A little “old school” for some, the importance of public relations in an integrated marketing campaign cannot be overlooked. Critical in many industries – High Tech, Biotech, and Finance – good press is still a valuable asset to startups and established brands alike.
By providing broad based brand awareness, PR can help provide the “air support” for your digital and social ground troops.
PR Boosts Content and SEO
PR is the original “content marketing” and we can help you craft and tell your story to media outlets and get the 3rd party validation that is critical to today’s buyers. Studies indicate that for some products, as many as 90% of consumers consider online reviews to be critical in their decision making process.
PR Services include:
- Press Release Development and Distribution
- Editorial Calendar Monitoring
- Media Training for spokespeople
- Proactive Pitching
- Crisis Communications
